Demonstration Homes now open to the media

Demonstration Homes Builders

Andrew Watson of WhiteStone Builders and Steve Lockhart of Denim Homes Inc. Working together to build two of Nova Scotia's most energy efficient homes.

It is time to get the word out.

On Monday, August 15th a press conference was held for the Efficiency Nova Scotia Demonstration Homes for the local media.

The event was held at the Dartmouth Home and representatives from a number of local media outlets were on hand to provide coverage. Global television, the Chronicle Herald and gathered information, conducted interviews and captured images wrote about the project.

“We are going to get the message about these homes out to Nova Scotians,” said Paul Pettipas, CEO of the Nova Scotia Home Builders Association, “a full media campaign is just one of our the many tactics that we want to use.”

Demonstration Homes Allan Crandlemire CEO

Allan Crandlemire, CEO of Efficiency Nova Scotia says some words about energy efficient home construction.

A group of fourth year public relations students helped coordinate the event for their media relations class and their efforts proved to be beneficial to the campaign.

“We have to give credit to the Mount students. They continue to impress me every single time we work with them,” says Paul.

Although the homes have been under construction for close to three months this was the first time that the media and the public were invited to the homes. After the opening remarks members of the gallery were invited to take a tour of the home which was guided by WhiteStone Builders’ very own Andrew Watson.

Demonstration Homes Paul Pettipas CEP NSHBA

Paul Pettipas, CEO of the Nova Scotia Home Builders Association interviews with Global Television.

”Energy costs are not going down,” says Paul, “These homes are great investments for today and the future. It is our job to tell Nova Scotians that so that more of these homes are built and purchased.”

The event was a complete success and it gained a great deal of coverage including a piece on the Global evening news, an article in the Chronicle Herald and an article on

Beginning in early October both Efficiency Nova Scotia Demonstration Homes will be open to the public for viewing for a period of eight weeks.


Demonstration Homes Magazine

The Future of Housing in Nova Scotia! When it comes to advanced building practices, Nova Scotia leads the way for innovation. This makes the Efficiency Nova Scotia Demonstration Homes project all the more exciting! Featuring some of the highest energy-efficient options currently available in residential construction, the Efficiency Nova Scotia Demonstration Homes will provide Nova ... Read More
Efficiency Nova ScotiaNova Scotia Home Builders' Association